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The Warm Up: Comparable Problem
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Core Method
Collected by Google
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The Comparable Problem method is a great warm up for the Sketch phase of the Design Sprint. Sometimes the best ideas already exist—they simply need to be repurposed, presented in a new context, or combined with other ideas. Ask team members to research industries related or in parallel to your project, and to review similar business problems and their solutions. This can be assigned as homework at the end of the Understand phase or completed during the Sprint.
An example exercise: If your product is coffee, look at how other companies have described or categorized their product offering for chocolate.
STATS
Time
Per person: 5 mins
Activity
Group
Sprint Type
All
Directions
- Look for ideas from other industries or fields that relate to your business problem
- Each person will then have 3 minutes to share their examples with the group